.card {
  --card-bg: #ffffff;
  --card-accent: #7c3aed;
  --card-text: #1e293b;
  --card-shadow: 0 10px 15px -3px rgba(0, 0, 0, 0.05);

width: 190px;
  height: 254px;
  background: var(--card-bg);
  border-radius: 20px;
  position: relative;
  overflow: hidden;
  transition: all 0.5s cubic-bezier(0.16, 1, 0.3, 1);
  box-shadow: var(--card-shadow);
  border: 1px solid rgba(255, 255, 255, 0.2);
  font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Oxygen,
    Ubuntu, Cantarell, sans-serif;
}

.card__shine {
  position: absolute;
  inset: 0;
  background: linear-gradient(
    120deg,
    rgba(255, 255, 255, 0) 40%,
    rgba(255, 255, 255, 0.8) 50%,
    rgba(255, 255, 255, 0) 60%
  );
  opacity: 0;
  transition: opacity 0.3s ease;
}

.card__glow {
  position: absolute;
  inset: -10px;
  background: radial-gradient(
    circle at 50% 0%,
    rgba(124, 58, 237, 0.3) 0%,
    rgba(124, 58, 237, 0) 70%
  );
  opacity: 0;
  transition: opacity 0.5s ease;
}

.card__content {
  padding: 1.25em;
  height: 100%;
  display: flex;
  flex-direction: column;
  gap: 0.75em;
  position: relative;
  z-index: 2;
}

.card__badge {
  position: absolute;
  top: 12px;
  right: 12px;
  background: #10b981;
  color: white;
  padding: 0.25em 0.5em;
  border-radius: 999px;
  font-size: 0.7em;
  font-weight: 600;
  transform: scale(0.8);
  opacity: 0;
  transition: all 0.4s ease 0.1s;
}

.card__image {
  width: 100%;
  height: 100px;
  background: linear-gradient(45deg, #a78bfa, #8b5cf6);
  border-radius: 12px;
  transition: all 0.5s cubic-bezier(0.16, 1, 0.3, 1);
  position: relative;
  overflow: hidden;
}

.card__image::after {
  content: "";
  position: absolute;
  inset: 0;
  background: radial-gradient(
      circle at 30% 30%,
      rgba(255, 255, 255, 0.1) 0%,
      transparent 30%
    ),
    repeating-linear-gradient(
      45deg,
      rgba(139, 92, 246, 0.1) 0px,
      rgba(139, 92, 246, 0.1) 2px,
      transparent 2px,
      transparent 4px
    );
  opacity: 0.5;
}

.card__text {
  display: flex;
  flex-direction: column;
  gap: 0.25em;
}

.card__title {
  color: var(--card-text);
  font-size: 1.1em;
  margin: 0;
  font-weight: 700;
  transition: all 0.3s ease;
}

.card__description {
  color: var(--card-text);
  font-size: 0.75em;
  margin: 0;
  opacity: 0.7;
  transition: all 0.3s ease;
}

.card__footer {
  display: flex;
  justify-content: space-between;
  align-items: center;
  margin-top: auto;
}

.card__price {
  color: var(--card-text);
  font-weight: 700;
  font-size: 1em;
  transition: all 0.3s ease;
}

.card__button {
  width: 28px;
  height: 28px;
  background: var(--card-accent);
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  color: white;
  cursor: pointer;
  transition: all 0.3s ease;
  transform: scale(0.9);
}

/* Hover Effects */
.card:hover {
  transform: translateY(-10px);
  box-shadow:
    0 20px 25px -5px rgba(0, 0, 0, 0.1),
    0 10px 10px -5px rgba(0, 0, 0, 0.04);
  border-color: rgba(124, 58, 237, 0.2);
}

.card:hover .card__shine {
  opacity: 1;
  animation: shine 3s infinite;
}

.card:hover .card__glow {
  opacity: 1;
}

.card:hover .card__badge {
  transform: scale(1);
  opacity: 1;
  z-index: 1;
}

.card:hover .card__image {
  transform: translateY(-5px) scale(1.03);
  box-shadow: 0 10px 15px -3px rgba(0, 0, 0, 0.1);
}

.card:hover .card__title {
  color: var(--card-accent);
  transform: translateX(2px);
}

.card:hover .card__description {
  opacity: 1;
  transform: translateX(2px);
}

.card:hover .card__price {
  color: var(--card-accent);
  transform: translateX(2px);
}

.card:hover .card__button {
  transform: scale(1);
  box-shadow: 0 0 0 4px rgba(124, 58, 237, 0.2);
}

.card:hover .card__button svg {
  animation: pulse 1.5s infinite;
}

/* Active State */
.card:active {
  transform: translateY(-5px) scale(0.98);
}

/* Animations */
@keyframes shine {
  0% {
    background-position: -100% 0;
  }
  100% {
    background-position: 200% 0;
  }
}

@keyframes pulse {
  0% {
    transform: scale(1);
  }
  50% {
    transform: scale(1.2);
  }
  100% {
    transform: scale(1);
  }
}

Live Preview

Ready Ln 1, Col 1

UTF-8 HTML/JS

3D Hover Product Card with Shine and Glow Effects Using HTML & CSS

Interactive UI components can elevate a website’s design and improve user engagement. This tutorial showcases a modern 3D hover product card built entirely with HTML and CSS, featuring animated shine, glow, and subtle micro-interactions — ideal for product listings, landing pages, or design portfolios.

Overview of the Product Card

This product card is visually rich and reacts when hovered by the user. Here’s what makes it stand out:

Shine and glow effects triggered on hover
Animated badge and image movement
Smooth transitions for text and button elements
CSS-only solution, no JavaScript required

It’s clean, responsive, and customizable — making it perfect for developers who want to add a polished product showcase to their website.

Features and Hover Effects Explained

1. Card Shine Animation

A soft light passes over the card using a linear gradient and keyframe animation. This creates an attention-grabbing “shine” effect that mimics glossy surfaces.

2. Radial Glow Behind the Card

A subtle purple glow appears behind the card on hover. This effect is achieved with radial-gradient() and opacity transitions — adding depth without being overpowering.

3. Dynamic Badge Reveal

The “NEW” badge is hidden by default and scales into view when the user hovers. This is a great way to highlight special items like new arrivals or featured products.

4. Image Zoom & Movement

The image shifts slightly upwards and scales to create a floating effect. This animation helps draw attention to the card’s visual content.

5. Text and Price Color Transitions

Titles, descriptions, and prices subtly slide and change color when hovered, aligning with the accent color used across the card.

6. Animated Circular Button

The action button on the bottom-right corner pulses when hovered — using @keyframes animation to encourage user interaction. It’s ideal for an “add to cart” or “learn more” function.

How It Works: HTML & CSS Breakdown

The card is structured using semantic div elements and utility classes like .card__image, .card__text, .card__price, and .card__button.
Custom properties (--card-bg, --card-accent, etc.) make it easy to update colors across the component.
Transition timing and easing (cubic-bezier) ensure fluid motion and a refined user experience.
All animations are done via CSS @keyframes, meaning it works smoothly with zero JavaScript.

Perfect Use Cases

You can use this card component in various projects, such as:

E-commerce sites to showcase featured products
Landing pages promoting special deals
UI design portfolios to demonstrate CSS skills
Online shops looking for lightweight, beautiful product cards

It’s designed to look great on light or dark backgrounds and adapts well to most modern layouts.

Conclusion

This hover-activated product card is a stunning example of what’s possible with pure HTML and CSS animations. The shine, glow, and interactive transitions create a delightful user experience while keeping performance optimal.

This code uses HTML and CSS only — no JavaScript included.

MIT License

Permission is freely granted to anyone who obtains a copy of this software and its accompanying documentation files (referred to as “the Software”), allowing them to use, copy, modify, merge, publish, distribute, sublicense, and even sell copies of the Software. Additionally, users are allowed to permit others to use the Software under these same terms.

It is required that the above copyright notices and this permission notice be included in all versions or significant portions of the Software.

Please note, the Software is provided “as is”, without any form of warranty—express or implied. This includes, but is not limited to, warranties of merchantability, fitness for a specific purpose, or non-infringement. Under no circumstances shall the original authors or rights holders be held responsible for any claims, damages, or other liabilities that may arise from the use of the Software, whether through legal action, negligence, or otherwise.

All code on Freeofcosts.com is reviewed before publishing. Each post includes a live code editor with real-time preview, so you can experiment and learn by doing. Most code is open-source and free to use or modify under respective licenses.